Ford India expects upcoming products through partnership with Mahindra & Mahindra to play a significant role in its emerging market operating model that has helped it reduce costs, according to a top company official. The company is likely to share "some updates" in "a short period of time" on five agreements that it had signed with M&M in March this year, which included development of two SUVs and a battery electric vehicle. "The learnings that we had through the collaboration with Mahindra -- benchmarking and discussions with them are also helping or reinforcing the emerging market principles we have," Ford India President and Managing Director Anurag Mehrotra told PTI. Ford India had adopted its emerging market operating model in April 2017, using the country as a "test bed" and focussed on strong brand, right product, competitive costs and effective scale to strengthen its business here. Under the model, the company started measuring cost per units (CPU) in manufacturing ..
from Latest News https://ift.tt/2pEvrDp
https://ift.tt/eA8V8J https://ift.tt/2LUVdkd
0 comments: